Why Your Business is Still Struggling Even After Hiring an SDR: The Solution


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Jordan Ovejas


Why Your Business is Still Struggling Even After Hiring an SDR: The Solution

Once upon a time, there was a biz boss named Joe. He heard all the hype about hiring Sales Development Reps (SDRs) and thought, “I gotta get me some of that!” Joe found his dream SDR and brought them on board, but his business struggled. What went wrong? Let’s investigate.


Joe made the classic mistake of assuming that an SDR would solve all his biz woes. While SDRs are amazing at getting leads and boosting sales, they’re not a one-stop-shop solution. You have to remember that building a successful sales process takes more than just an SDR. You need a killer marketing strategy, a clear value proposition, and a swoon-worthy brand!


Oopsie-daisy! Joe dropped the ball by not giving his SDR the proper support and resources they needed. He thought they had it all under control, but let’s face it, even the most seasoned SDRs need some guidance from their team leaders. Training on the sales process, a solid script, and regular performance feedback are crucial for success.


But wait, there’s more! Joe also missed the mark by not setting clear goals and expectations for his SDR. Without a target to aim for, it’s like shooting arrows in the dark. SDRs need to have measurable KPIs and targets so they can track their progress and adjust their strategy accordingly. Let’s get these SDRs on track and hitting those goals like a boss!


Lastly, Joe made the mistake of not having a system in place to manage and track his SDR’s performance. Without a system in place, it’s difficult to know whether your SDR is performing well or not. Joe needed to have a way to track his SDR’s progress, measure their performance, and make adjustments as needed.


If you’re struggling to see results from your SDR, it’s important to take a step back and evaluate what’s going wrong. Ask yourself whether you’ve provided your SDR with enough support and resources, set clear goals and expectations, and have a system in place to manage and track their performance.


Now, you might be thinking that managing your own SDR sounds like a lot of work. And you’re right. Hiring and managing your own SDR comes with a few challenges. You need to provide ongoing training and support, develop a script, and deep dive on several calls every week to ensure that your SDR is performing at its best.


So, what could be the problem? 


Here are a few reasons why your business might still be struggling, even after hiring an SDR:

Lack of Training

Just because you’ve hired an SDR doesn’t mean they’re automatically going to be successful. Your SDR must be trained on your sales process and product or service. If you haven’t provided your SDR with the proper training, they may not be able to effectively communicate the value of your product or service to potential customers.

Poor Script

Having a script is essential for any SDR. But if your script isn’t well-written or doesn’t effectively communicate the value of your product or service, it will not be effective. Make sure that your script is well-written and tailored to your target audience.

Lack of Follow-Up

 Following up with potential customers is essential to closing sales. If your SDR isn’t following up with potential customers, you’re likely missing out on sales opportunities.

Ineffective Sales Process

Even with a well-trained SDR and an effective script, if your sales process is ineffective, your business will still struggle. You need to have a well-defined sales process that takes potential customers through the buying journey from start to finish.

Lack of Management

Managing an SDR can be time-consuming, especially if you’re running a small business. If you’re not providing your SDR with ongoing support and guidance, they may be unable to execute your sales process effectively.


So, what’s the solution? 


The answer is to work with a company like ApexClosers. When you work with ApexClosers, you get access to a team of fully managed and remote SDRs trained on your sales process and your product or service. We provide ongoing training and support to ensure our SDRs are always up-to-date on the latest sales techniques and strategies.


We get it, hiring and managing your own SDR can be quite the challenge. You’ve got to train them on the sales process, craft a killer script, and listen to countless calls every week. But fear not, dear friend! We’ve got your back. Our team takes care of all of that for you. Our SDRs are expertly trained, equipped with a compelling script, and ready to follow up with potential customers to seal the deal. So sit back, relax, and let us handle the heavy lifting. You’ll be closing sales in no time!


Listen up! Don’t sweat if you’re feeling the heat despite hiring an SDR. There could be a plethora of reasons why you’re not seeing the sales you crave – from lack of training to a faulty script, or maybe it’s just time to shake up your sales game. That’s where ApexClosers comes in. Our team of fully managed and remote SDRs are experts on your sales process and product, giving you the edge you need to close those deals like a boss. Don’t let lackluster sales hold you back – team up with ApexClosers and watch your revenue soar!

Why Your Business is Still Struggling Even After Hiring an SDR: The Solution

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